AA Traveller New Zealand Partners with Bookeasy

Bookeasy & AA Traveller Logo


AA Traveller New Zealand partners with Bookeasy
to intensify focus on domestic travel


25th October, 2016 - New Zealand
Leading Destination Management System for the tourism industry Bookeasy and one of New Zealand's tourism industry leaders, AA Traveller, have announced a major partnership that will strengthen AA's online offering to travellers both online and via their 37 Travel Centres across New Zealand.

AA Traveller has been involved in New Zealand's tourism industry for decades, with over 1.5 million New Zealanders belonging to the AA.  With a goal to further improve domestic travel, user experience and provide a low cost marketing alternative to New Zealand accommodation providers, Bookeasy's partnership with AA Traveller will work towards offering  enhanced booking engine capabilities enabling travellers to plan and purchase activity bookings alongside its current accommodation offerings. 


 Barry Sadlier, AA Traveller's Digital Manager said:

"By getting a little slicker, encouraging more interaction with people and making it easy to book activities and accommodation, we're looking to motivate New Zealanders to start checking out places a little closer to home more frequently alongside bigger trips elsewhere they might have in mind.  Bookeasy, which has a wealth of experience working woth more than 200 destination partners and 45,000 tourism operators across Australia, will strongly support AA Traveller's revamped web offering to Kiwis."



 Bryan Frawley, Bookeasy's Director said:

"Bookeasy's partnership with such an iconic New Zealand tourism industry leader provides a fantastic opportunity for the NZ domestic market. We look forward to offering our years of experience that will ultimately strengthen the needs of the visitor and provide AA Traveller a proven platform for growth and future development."


With strong domestic destination partnerships forged over the past 15 years in the Australian tourism sector, Bookeasy looks forward to a successful long term partnership with AA Traveller across New Zealand's tourism industry.

Click here to download and view AA Traveller's full press release.


AA Traveller

About AA Traveller

AA Traveller has helped Kiwis see the best of New Zealand for more than 100 years. It publishes and distributes more than three million guides and maps every year, and provides travellers with a wealth of information to inspire and assist them in planning travel and to make bookings at more than 1600 properties on aatraveller.co.nz or at any AA Centre.